Altius Digital Marketing June 3, 2019

Altius – One of the best artificial grass manufacturers in India.

Issue

Generating qualified leads targeted to artificial turf and tennis court infrastructure players in Asia.

Intervention

Redesigning of their website to ensure smooth flow of content and information required for potential leads. FAQ’s added to ensure sales calls are only used for conversion.

Email marketing campaigns to ensure timely touchpoints with potential customers and build a robust database.

Aggressive SEO efforts on highly-  relevant keywords – in India and  South East Asia

Impact

Generated over 1000 quality leads for installation of over 20  Lakh sq. ft. of artificial turf and other floorings in a year.

Ranking in Top 3 for most of the Google search terms related to sports infrastructure.

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Aditya Bharadwaj
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