Issue

Understanding consumer perception, Usage, and attitude of investing online and Mutual funds as an investment product. Finding trust gaps, ease, and other  factors at play while investing  online vis a vis personal financial  advisor

Intervention

Depth Interactions buyers of  mutual funds – online and  offline Consideration of buying behavior dynamics,  Purchase process, Role of  knowledge, social media  plans with Influencers, class  and status dynamics

Impact

To effectively create ROBO  ADVISORY product – Money  Mitr

By engaging as your extended marketing team, we focus on creating high-quality, clutter-breaking, on-brand content to scale our efforts to match your vision.