Establishing Mathrutva – a family-run IVF clinic with a handful of customers who relied on the Doctor’s reputation become a fully- operational hospital with multiple centres in the city.
Upon auditing the existing ad campaigns running for Mathrutva, our teams immediately identified an untapped opportunity: remarketing. In addition, we are able to tailor each display ad based on what we know about the site visitor—their search language, for example, or the facility, service, or doctor page they last visited.
This tailored experience, coupled with refreshed, highly compelling creativity, has helped drive the improved click-through and conversion
There are many different people, from many different walks of life, that reached out to our fertility clinics on digital channels. Delivering more targeted and relevant ads not only helped Mathrutva reduce its ad spend and increase conversions, but also helped connect people in need with this clinic’s important, award-winning services.
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