Altius Sport — Driving ₹50 Cr+ Sales Through Digital Lead Generation
Context & Challenge
Altius Sport wanted to capture qualified leads for artificial turf and tennis court
infrastructure projects in Asia. The challenge was to streamline information flow, engage
prospects digitally, and ensure sales calls were high-conversion opportunities.
LOOP Solution
Redesigned the website to provide a smooth, informative journey for potential leads.
Added FAQs and structured content to ensure sales calls focused on conversion, not basic queries.
Implemented targeted email marketing campaigns to create timely touchpoints and build a robust lead database.
Conducted aggressive SEO campaigns targeting highly relevant keywords across India and Southeast Asia.
Execution Highlights
Website UX and content optimized for lead generation and conversion efficiency.
Email marketing workflows created to nurture potential customers.
SEO strategy ensured top 3 ranking for most sports infrastructure-related search terms.
Focused campaigns tailored to artificial turf and tennis court decision-makers.
Results
Generated 1,000+ high-quality leads for artificial turf and other flooring projects.
Led to installation of 20+ Lakh sq. ft. of sports flooring, culminating in ₹50m+ in sales.
Achieved top 3 Google ranking for most relevant search terms in the target markets.
Built a scalable digital lead generation framework for continued growth across Asia.
" Streak gave us speed and scale without compromising quality. Their LOOP workflows kept us ahead, every single day. "
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