Amazon’s Great Indian Festival is the largest e-commerce event in India. In 2024, Home & Kitchen and Furniture — two highly competitive categories — needed thousands of creative assets at unprecedented speed. The challenge: deliver volume + consistency + quality simultaneously.
Created wireframes to define creative structure and storytelling.
Produced 3,000+ final assets in just 14 days across both categories.
Used AI-powered workflows to version assets quickly across placements.
Daily sprint cycles for continuous asset delivery.
Category-specific messaging aligned to consumer psychology.
Seamless coordination with Amazon’s internal teams.
3,000 assets in 14 days, all approved and deployed on time.
30%+ YoY growth in both Home & Kitchen + Furniture.
1.4B+ visits during GIF 2024, with 11 crore visits in 48 hours.
Our team will get in touch with you within 48 hours to kickstart our collaboration.