How Streak brought music, humour, and storytelling to Comedy Central and VH1 India’s brand campaigns.
Comedy Central and VH1 India sought an agency that could capture their distinct voice
while delivering campaigns that resonated with diverse Indian audiences. The challenge was
to balance humour, music, and pop-culture relevance in a way that was engaging,
consistent, and on-brand across multiple platforms.
Crafted a creative mandate combining humour, music, and cultural moments to resonate with audiences.
Developed campaigns that amplified show launches, talent, and events while maintaining a consistent brand voice.
Ensured content was platform-optimized, catering to TV, digital, and social channels.
Integrated music and humour-driven storytelling across campaigns.
Built a consistent visual and tonal identity for both Comedy Central and VH1 India.
Created scalable campaign frameworks for show launches, events, and digital engagement initiatives.
Over three years of continuous engagement, maintaining client trust and satisfaction.
Increased audience recall, engagement, and content shareability across platforms.
Creative campaigns delivered precisely what the client expected: humour that connects and music that resonates.
" Streak gave us speed and scale without compromising quality. Their LOOP workflows kept us ahead, every single day. "
Our team will get in touch with you within 48 hours to kickstart our collaboration.