Streak Creative

The Streak Journal

Our perspectives on advertising, creativity, content, brands, and the digital world.

The Streak Journal

Our perspectives on advertising, creativity, content, brands, and the digital world

Audience reactions to AI ads have split into three camps. The biggest one doesn't care about the tool, only whether the brand and the execution hold up.

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LinkedIn engagement is down nearly 50% overall, and AI-flagged posts get roughly 45% less of it than human-written ones. The fix isn't posting more, it's posting with intent.

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